10x your clients’ organic traffic (with SEO SOPs)

Streamline client onboarding processes, offer new productized services, delegate tasks, and train new employees.

The ClickMinded SEO SOP Toolkit is a collection of search engine optimization strategy templates, with step-by-step instructions that you can use to grow organic traffic for your agency’s clients.
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Trusted By More Than 10,000 Agencies & Experts

Working with us to improve our processes and templates every single day.

Here's what's inside the ClickMinded SEO SOP Toolkit

That’s over 600 pages of detailed, step-by-step walkthroughs and templates to execute SEO campaigns for your agency’s clients
Last Updated: June 2023

7 Keyword Research & On-Page SEO SOPs

Discover massive keyword opportunites and perfectly optimize any website for search engines.

7 Link Building SOPs

Identify low-effort link opportunities, and launch massive link-building campaigns for any type of content and industry.

5 Technical SEO SOPs

Make sure search engines can discover and index content — and solve common technical errors.

10 Analytics & Tracking SOPs

Use these SOPs to quickly set up tracking and automate reporting.

7 Client Setup & Onboarding SOPs

Use these SOPs to save hours of time and impress clients by including SOPs in your deliverables.

Take a look inside one of our SOPs

What if you could follow repeatable processes to get higher rankings and more organic traffic for your clients?

If you’ve been agency game for a while, you’re probably familiar with all the challenges of offering SEO as a service:

You’re drowning in clickbait-y articles about why you NEED to learn this one very specific highly-technical SEO tactic or you will FAIL
You’ve heard about secret “hacks” that allow people to “trick” Google and get higher rankings
You’ve tried talking to SEO specialists or following experts on social media – but you ended up more confused than before
You realized that hiring capable, non-scammy SEO marketers for your team is extremely difficult
You’ve subscribed to an expensive SEO tool and haven’t been able to figure out how to get any value from it and can’t understand half of the things it offers
Most importantly, after everything you’ve tried, you’ve gotten exactly ZERO results for your clients

Look, I’ve been there, and the struggle is definitely real

The problem is not you… it’s the SEO industry. 

This industry has created a barrier of unnecessary complexity that’s built on complicated technical information that 99% of people honestly don’t need.

You can implement massively successful SEO tactics for your clients by simply following repeatable steps that anyone can learn and execute.

No one was sharing this type of content

But no one was sharing what we really needed: the nitty-gritty details of how to perform tasks and build processes that actually help you build and grow a business.

Most SEO content is just clickbait

It’s all panic about algorithm updates, case studies about the “SEO hacks” that don’t work, or people talking about technical details that don’t matter to a small website.

What your agency really needs are SOPs

We have spent hundreds of hours creating documents, walkthroughs, and templates to run complex SEO campaigns for your clients.

How to use SOPs to massively grow your agency

SOPs (standard operating procedures) are EXTREMELY DETAILED instructions that anyone can follow to perform a specific digital marketing task with 99% accuracy.
Want to onboard clients and prove your value quickly?
There's an SOP for that.
Need to create a campaign strategy from scratch?
There's an SOP for that.
Wondering how to launch A/B tests on your sales pages?
There's an SOP for that.

Delegating work made easy

Pick your task. Send it to your team. Sit back and let your team worry about the details.
This is the least sexy, most “boring” type of content we could possibly create.

But it’s the stuff that will actually help you get higher rankings and more traffic from Google for your clients

There’s no fluff, no clickbait, no listicles. We focus all of our effort on creating extremely detailed and actionable walkthroughs.
Joshua Watson
SEO Director, Spiral Marketing Agency
I estimate we save several thousands of dollars each month by being more effective and action-oriented through the use of these SOPs.
Chris Perkins
Head of Marketing, Randstad RideSmart
I’d been reviewing a number of SEO resources and the content at ClickMinded just really seemed to make sense. The SOPs have been excellent – they’re really well laid out and it makes me feel like I’m working at expert level instead of trying to figure things out for myself.

The ROI from one SOP alone – How to Reverse Engineer a Competitor’s Keyword Strategy – has already made this a great purchase.
Chris Rodriguez
Owner, iExcel
As I’m building my agency, I have been looking to build and acquire tangible resources to help me scale – including digital marketing SOPs. 

After much searching, and trial and error, I was referred to ClickMinded and could not. be. happier. This is granular and detailed, and will help me accelerate the growth of my business. The value for the cost is unmatched. I repeat – I could not be happier.

With SEO SOPs, you can scale your operations and provide predictable results for your clients

Easily delegate complex SEO tasks

Just hand SOPs to freelancers or virtual assistants. No technical knowledge required. If they can read and use a computer, they’ll be able to successfully complete the task with 99% accuracy.

Instantly offer new, high-ticket SEO services to your clients

Follow proven processes to add new SEO service offerings and close larger deals with comprehensive package services.

Increase client retention

Impress and delight clients by including SOPs in your deliverables. Put your own branding on SOPs and take all the credit for them!

Drastically reduce time to train new employees

Use SOPs to get new employees up-to-date in record time. They will go from 0 to tracking billable hours faster than ever.

Save time and money

Don’t spend time and resources figuring out technical details. Combine your strategy with our SOPs to launch your campaigns and get results in record time.

Build repeatable systems that make money on autopilot

Customize SOPs to fit your agency’s needs and leverage them to build systems to grow your agency without trading your time for money.

10x your clients’ organic traffic (with SEO SOPs)

Limited time offer
Get instant access
14-day instant money-back guarantee
30+ SEO SOPs ($497 value)
Fully customizable and white-labeled
Downloadable templates and worksheets
Free updates for life

ClickMinded instructors work with the best brands in the game

See what other agency owners had to say

My name is Tommy Griffith, and I spent 10 years managing SEO at companies like PayPal and Airbnb

It took me YEARS to learn how to get more organic traffic…

…but I promise you, it doesn’t have to be this way.Because the big dirty secret about search engine optimization is this: SEO really isn’t that hard.

Today, all you really need to do is follow a very simple rule: Are you helping search engines answer their user’s questions?

That’s what the ClickMinded SEO Toolkit is all about.

Building SEO processes is an extremely powerful way to grow organic traffic

We took this idea and implemented it at the last place I managed search engine optimization: Airbnb.

It worked out pretty well there:

Sounds great, right?

But this is the part no one tells you about.

Creating SOPs is a boring and time-consuming task. While you’re working on SOPs, it feels like you’re not doing “real” work.

If you’re in a situation where you’re trading time for money, any hour you spend working on SOPs is an hour you’re not getting paid.

Plus, whenever Google decides to change the rules (which happens often) — you need to update all of your SOPs.

This turns a lot of people away from doing this type of work… even if they know how important it is.

The good news is that already we did most of the work for you.
Laurence Bradford
These SOPs have saved us tons of time with their simple, step-by-step processes. I can literally just hand them off and have whoever execute.

Our traffic increased by 26% in ONE month after implementing the SOPs.

Introducing: The ClickMinded Facebook Ads Agency Toolkit

Get all the resources you need to flawlessly execute powerful Facebook marketing tactics with 99% accuracy.


Over-the-shoulder walkthroughs that take you through the process in painstaking, meticulous detail, including easy-to-follow screenshots and gifs that anyone can follow, step by step.


Easily download all the SOPs, checklists and cheatsheets and add your own branding for clients and future prospects. We do the work, you get the credit.

Professional templates and tools


A comprehensive archive of the exact templates and tools that we use to run and manage our own campaigns, so that you can download them with 1-click and focus on delivering results.


All of our documents are easy to edit, easy to customize and easy to brand. Only give your clients exactly the data they need, and easily brand the SOPs and templates with your own logo and design.

Platforms covered

Tammer Mahdy
Content Marketing Consultant
I can’t even tell you how often I go back to the ClickMinded SOP library. As a consultant, I haven’t come across a better resource (not that I’m really looking anymore). I don’t even try to take credit for the SOPs I share with my clients – they’re just that good.
Joseph Lau
Co-founder, Nanogic
Theory is great, but results are more important. In this aspect, their SOPs are the Holy Grail & game changer. Showing me step-by-step how to do something for a newbie like me is EXTREMELY valuable!
Mike Kennedy
Owner, Sticky Media
I run a digital marketing agency team and I’ve been in digital marketing over a decade with a Master’s degree. No one has broken down these topics in such a clear and well-organized way. I highly recommend any digital marketing manager to consider using these SOPs, no matter how experienced they are.
Matthew Ballen
Freelance Copywriter
These SOPs are so unique. They’re particularly incredible for people like me who are both terrible at documenting processes and terrible at finding time to document them. The more technical SOPs involving analytics and tag manager, etc. are particularly lifesaving for me.

10x your clients’ organic traffic (with SEO SOPs)

Limited one-time offer
Get instant access
14-day instant money-back guarantee
30+ SEO SOPs ($497 value)
Fully customizable and white-labeled
Downloadable templates and worksheets
Free updates for life

ClickMinded instructors work with the best brands in the game

Frequently asked questions

What is ClickMinded? Who is behind these SOPs?

ClickMinded is a digital marketing training used by over 10,000 agencies, entrepreneurs, and marketers. Our instructors have worked at companies like Airbnb, Lyft, and TechStars.

It’s designed to teach you how to massively increase traffic and sales for any website as quickly as possible

How actionable are these SOPs?

Extremely actionable. Each SOP is designed with a specific goal. Following its steps will allow anyone to complete a marketing task with 99% accuracy.

Can I download and edit the SOPs?

Yes! We actually encourage you to download and make edits to our SOPs.

What if Google, Facebook or someone else changes the rules or user interface?

Actually, this happens all the time. If there is a change, you’ll hear about it and we’ll update our SOPs to fit whatever changes happen.

Can I expense or write it off my business taxes?

Probably. Most ClickMinded students expense it for work or for their business.

No accountants or CPAs were involved in the making of this advice, so be sure to check with yours first.

With that said, if you’re going to use these for your agency business, this is probably a relevant business expense.

I have more questions!

Cool. Shoot us an email.